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Have you covered your liabilities sufficiently?   In case of unfortunate event, will your family be financially the same as it is today?   Do you have the best tax benefits available as per your gross income?   Are you getting the best returns on your invested money?   Have you ever discussed your investment planning with any professionals?   Is your post retirement life secure?   Will you be able to afford the educational cost of your child ten years from now?   What comes on your mind when you hear the words insurance? Death? Premiums? Tax Savings? Retirement? Child Education?   Can your insurance/ investments be suitable to your needs and risk profile?

✔ DO's

  • Read SID / SAI / KIM of the scheme before investing.
  • Complete KYC (CKYC / KRA) and risk profiling before your first transaction.
  • Invest based on your goals, risk appetite, and time horizon — not on tips or short-term noise.
  • Review your portfolio at least annually with the distributor.
  • Check your Consolidated Account Statement (CAS) regularly for all folios.
  • Keep your bank details, PAN, address, and nominee updated.
  • Use SCORES (https://scores.sebi.gov.in/) and SMART ODR (https://smartodr.in/) for unresolved complaints.
  • Ask questions about scheme risk, exit load, expense ratio, and commission before investing.

✘ DON'Ts

  • Do NOT invest without understanding your own risk profile.
  • Do NOT share OTP, password, UPI PIN, or login credentials with anyone — including our staff or purported AMC staff.
  • Do NOT expect guaranteed returns from any mutual fund scheme.
  • Do NOT invest above your risk ceiling; if you choose to, the transaction will be execution-only with a written unsuitability acknowledgement.
  • Do NOT ignore unsuitability communications — read and sign them carefully.
  • Do NOT decide based on past returns alone — past performance is not indicative of future returns.
  • Do NOT fall for schemes or impostors promising unrealistic returns or quick profits.
  • Do NOT transfer money to personal accounts; only use AMC-specified bank accounts or the BSE STAR MF platform.

Investor Charter — Our Commitment

  • Act in your best interest per the AMFI Code of Conduct.
  • Conduct risk profiling before any scheme recommendation.
  • Disclose all commissions transparently.
  • Not guarantee any specific returns.
  • Resolve grievances within 15 working days